A coach who is willing to spread the game of tennis must also be willing to put down a little money.
BE the mobile tennis center. Where you go, Tennis can happen!
Also, when you find a skilled player don’t let a lack of racquet stop them. Let them use your racquet or have a couple of extra racquets (that are nice) and give them away. That is a show of good faith (or goodwill) and that helps to build a bond. Also, people who are not experienced, they think “a racquet is a racquet” They are not concerned with Babolat vs Prince vs Head vs Wilson or even the concept of the “Player’s Racquet”
Allowing a player to use a nice racquet is something they will appreciate because they will be able to tell the racquet is designed for hitting balls. Don’t let potential players wallow in the graveyard of bad equipment.
AND you must be an AMBASSADOR TO THE GAME!
Another way to help spread the game is to make sure you have some competition and play your matches on public courts. If you have a good opponent and you will have a tough match you should play out in the open so people can watch; many people have not seen a competitive tennis match up close and in person. If you can run and hit topspin then maybe they think you are a Professional (and you are! A teaching Pro! And you have the secrets to the game! You are the one who can bring tennis into their life and into their community)
If you are training an apprentice and/or a Protege. They need to have something to train for! Give them a goal or maybe it is just to defeat you! It will help them greatly if there are local tournaments and/or USTA junior tournaments for them to play in. That way you can help them with forehands and backhands and serves and say something like “okay so in 3 weeks from now we are going to have you play in a tournament” “stay focused because these kids will be able to hit balls and run and it is NOT going to be easy”
Getting your student/protege thinking about the tournament will help keep their mind “locked in” and thinking about tennis and winning matches and keeping the balls in play
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(Spread the Game of Tennis) (in the picture is Rick Macci with Venus and Serena)